This is a conversation that you won’t have with the typical PPC management company. But it’s one that is important and you should understand before hiring anyone to manage your Google AdWords account. The heart of it comes down to…
If I had to choose just one marketing tactic to use for the rest of my days, it would be email marketing. Hands down (and I say this as someone who’s specialized in PPC for most of my online marketing…
Got a cautionary tale for you in this article about the role fear can play in marketing. It’s about an old client of mine, George. George was one of the easiest clients I ever done set up and managed a…
The conversation below took place between 2 successful business owners I know. It centered around online marketing – specifically PPC and SEO. But the lessons extend far beyond those two tactics. Lessons that, as you’ll see, even some successful business…
How can you tell if the pay per click management agency you’re thinking of hiring is any good or not? While there’s no foolproof way to separate the wheat from the chaff here, there are some good indicators to look…