Yes, there are PPC management companies who don’t do a good job. However, dear business owner, you are NOT off the hook when it comes to getting bad results on your PPC campaigns. In 10+ years of managing AdWords campaigns,…
Getting traffic is great. But, do you know what’s even better? Converting that traffic into leads, sales and dollars in your bank account. Whether you manage your own paid advertising accounts or hire an advertising agency to do it for…
The following story is a true, cautionary tale about a business using AdWords (though some details have been changed to protect the guilty). It’s about a biz that hired a PPC management company… but they never should have used Google…
Here’s a doozy of an AdWords story for you (and a great example of why getting good PPC help can go a long way)… A nearly broke software engineer starts working on a video game in his spare time. To…
Do you have a Google AdWords campaign that’s in the toilet? I mean one that’s totally stinking up the joint? Well, take heart, cuz I’ve got some good news for ya. And it’s this… … the difference between a successful,…
Well, if you ask someone from a PPC management company if you should hire them to manage your AdWords campaign for you, they’ll surely reply with something along the lines of “Hellz yes!”. But should you? Do you really need…