Over the years I’ve reviewed a lot of Google AdWords accounts. And, in this article, I’m going to share one of the biggest takeaways from that experience… one that can pay immediate dividends for your Google AdWords account performance. A…
Never in my wildest dreams did I think running a Google AdWords management firm would lead me to this. But it was definitely one of the, umm, oddest websites I’ve ever done stumbled across. The site showed a feed from…
Let’s say you want to give Google AdWords a try but initially only have a budget of $1000 or less a month. Should you hire an AdWords agency to manage things for you? That’s actually a tough question. And one…
A friend of mine was working with an interesting company than needed to Google AdWords help. And, as it turned out, some SEO help too. It was a unique B2B biz in a niche you’ve probably never heard of (and…
Yes, there are PPC management companies who don’t do a good job. However, dear business owner, you are NOT off the hook when it comes to getting bad results on your PPC campaigns. In 10+ years of managing AdWords campaigns,…
Getting traffic is great. But, do you know what’s even better? Converting that traffic into leads, sales and dollars in your bank account. Whether you manage your own paid advertising accounts or hire an advertising agency to do it for…
The following story is a true, cautionary tale about a business using AdWords (though some details have been changed to protect the guilty). It’s about a biz that hired a PPC management company… but they never should have used Google…
Every industry has its share of charlatans and ne’er-do-wells, and the PPC Management industry is no exception. In this article we look at 7 warning signs that the PPC agency you’re looking to hire to help you with your AdWords…
Here’s a doozy of an AdWords story for you (and a great example of why getting good PPC help can go a long way)… A nearly broke software engineer starts working on a video game in his spare time. To…
Do you have a Google AdWords campaign that’s in the toilet? I mean one that’s totally stinking up the joint? Well, take heart, cuz I’ve got some good news for ya. And it’s this… … the difference between a successful,…
